What Sales REALLY Needs from Marketing

In Jill Konrath’s new e-book, entitled “What Sales Really Needs from Marketing,” she says that Sales is from Mars and Marketing is from Venus — which means they do not talk the same language. She tells the story of new product training. http://http://www.sellingtobigcompanies.com/content_display.jsp?top=8505&mid=8576 “We’d spend hours listened to excrutiating detail of how the system worked,… Read More