This is a new series for every Friday. 60 seconds clip with the Fearless Competitor.
In this first episode, we discuss the need to publish great content – in places were buyers can be found.
Episode 1: How to Fish Where the Fish Are — Buyer Personas
Jeff Ogden, the Fearless Competitor, is President of Find New Customers “Lead Generation Made Simple.” He’s also the author of two highly acclaimed white papers, How to Find New Customers and Definitive Guide to Making Quota, as well the ebook, Prospect Driven Marketing and holds a BBA in Marketing from the University of Notre Dame.