Revenue Performance Management – Is it the next great market or a dead-end?


B2B lead generation: Is Revenue Performance Management the wave of the future or just a blip on the radar screen? I hate TLA’s, but they are rampant in the software industry. What’s a TLA? It is a three letter acronym. The marketing automation industry recently created a new TLA – Revenue Performance Management. Lauren Carlson… Read More

B2B Sales – A Whole New World


B2B Sales and Marketing: my, how the world changed Listen to the Focus.com B2B Sales Roundtable here. Focus.com hosted another great roundtable on B2B sales with three top sales experts. (Please note that I hosted a similar roundtable on B2B lead generation.) Three top sales experts, Dave Stein, Charles Green, and Dave Brock had a… Read More