The Problem with Marketing Data (via )


Updated with new data B2B Lead Generation | The Problem with Marketing Data updated article with recent data Trend 5: The Company with the Best Data Wins Fact: An average marketing database contains 25-30% useless records. In best-in-class, it’s under 5% (SiriusDecisions) Data quality is a massive problem in B2B marketing companies. Marketing relies on… Read More

Tomorrow at Fearless Competitor – Laugh and Learn


The world famous B2B marketing show, Laugh and Learn featuring @fearlesscomp The show premiers at 11am ET every Friday, right here on this blog. We’d love to have you join us. We love our fans! Jeff Ogden (@fearlesscomp) is President of the B2B lead generation consultancy, Find New Customers. We help companies with between 150 and 5,000 employees… Read More

How Big is Content Marketing today?


HUGE! Check out this awesome Infographic. Have you seen our new free “cheat sheet” – 7 Keys to B2B Marketing Success? No sign-up needed. Go grab it now! Or sign up for our demand generation podcasts in iTunes. Jeff Ogden (@fearlesscomp) is President of the B2B lead generation consultancy, Find New Customers. We help companies with between 150… Read More

Marketing Consulting is BOOMING!


Got an email from Mark Hovind of Jobbait yesterday. (Mark is a consummate data junkie and he frequently shares interesting insights from the data on where the world of business is headed.) Mark said: Hi Jeff, Did you know that consulting is booming? Management and technical consulting is up 44% in the last 10 years,… Read More

Core Values at Find New Customers


Lead Generation Companies |Find New Customers Core Values In this brief blog post, we’ll answer 2 very simple questions. What’s important to you? What are your values? If you are even considering doing business with the B2B lead generation company, Find New Customers, you have a right to know what we believe in. Glad you… Read More