Find New Customers releases “7 Keys to Successful B2B Marketing”

B2B Lead Generation | 7 Keys to B2B Marketing Success “Your customers are frazzled – crazy-busy. They are in endless meetings. Their To-Do Lists are overflowing.” Jill Konrath, SNAP Selling With prospective buyers busier than ever, we need to distill marketing down to its very essence – people want to quickly scan content today. But… Read More

The 140 Conference on Long Island

I’m one of the featured speakers at this social media conference on May 26th. – one week from today. My 5 minute featured talk is at 12:45pm. I’d love to see you there. Here is the full list of speakers and registration info. “Passionate” “Informative” “Personal” “Inspirational” “Fast-Paced” “Unpredictable” The world has changed, is changing… Read More

My interview of the content marketing expert, Jim Burns of Avitage, Part 1

B2B Lead Generation | Using Video in B2B Marketing Content marketing is a critical business imperative today. In a brand new study by Holger Shultz (2011 B2B Content Marketing Report), it was found that over 7 out of 10 companies are increasing investment on content marketing in 2011. I had the pleasure of interviewing one… Read More

Marketing Strategies | Outsource Part of Your Marketing for Better Results

Marketing Strategies: Outsource Marketing for greater results Outsource a portion of your B2B marketing. That’s the conclusion of this post. For a similar article, please visit our article “Outsourced Lead Generation Gives 43% Better Results” And a recent study found that only 30% of companies look for outside help – BIG mistake for 7 out… Read More