B2B Lead Generation: The Lead Generation Assessment


B2B Lead Generation | The Lead Generation Assessment

Feeling lousy? Go to the doctor and get a checkup – for you.

Business feeling lousy? Check out the Lead Generation Assessment Service – and get a checkup – for the business

The #1 problem in businesses that sell products to other businesses is the lack of quality sales leads, according to Lead Generation Assessmentexperts like MarketingSherpa.

But lack of quality sales leads could be due to many different causes, such as:

  • Weak buyer personas
  • Inadequate content
  • Poor value propositions
  • Incorrect sales messaging
  • Sales/marketing misalignment

Which of these problems does your business have? How severe are your challenges? What is the potential benefit of fixing the challenges? You need answers to questions like these.

You would expect a doctor to ask the right questions (like these), do the right tests and give you the right advice – diet, exercise, medication. That’s our approach too.

Need a doctor for the business – to diagnose what ails it and what you should do?

The Lead Generation Assessment is a three-week b2b lead generation service – two weeks interviewing your people (the diagnosis) and one week preparing your recommendations, just like a business doctor would do.

The cost of the Lead Generation Assessment is a very reasonable $4,995 plus expenses (and taxes if you have a location in the state of New York.)

To learn more about this service and schedule your service, please visit Lead Generation Assessment. You can also use the form below to contact us directly.

To a better 2011!

Just learned this blog will be featured in the new book “Rainmaking Conversations” by Mike Schultz and John E. Doerr of Rain Today.

Comments by Velocity Partners blog (UK content marketing experts)

Jeff Ogden’s blog is consistently good, but we particularly liked his series on How To Grow Revenue: Six Keys to Marketing Success. They are: simplify, entertain, educate, serve, listen – and the last one – share. This is a message we can all get behind – it’s the bedrock of content marketing and the new way of doing things we evangelized in our B2B Marketing Manifesto.

Read my blog on Kindle

Jeff Ogden (@fearlesscomp) is President of the B2B lead generation consultancy, Find New Customers. He presented “How to Build an Awesome Personal Brand” at the 140 Social Media Conference and appeared to discuss B2B lead generation on Sales Lead Management Radio.
To learn more about Jeff, please click on Who is the Fearless Competitor?

Find New Customers helps companies (with between 150 and 5,000 employees who sell complex products to businesses) to implement world-class lead generation programs. As companies struggle to create quality sales opportunities, they turn to lead generation companies like Find New Customers.

Find New Customers, can certainly help your business dramatically improve the flow of sales-ready leads to salespeople.” Paul Dunay, Buzz Marketing for Technology.

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