What’s the best book on B2B marketing?


Let’s have some fun. A lot of great books by superb authors have been written on B2B marketing – but which is the best? Here’s a chance to speak your mind.

Please select which of these B2B marketing books is best. We’ll share the results with our readers in a couple of weeks.

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Jeff Ogden (@fearlesscomp) is President of the B2B lead generation consultancy, Find New Customers. Find New Customers helps companies rapidly grown revenue by transforming how they attract, engage and win new customers. To contact Find New Customers, call (516) 495-9350 or send an email to sales at findnewcustomers.com.

Find New Customers helps companies (with between 150 and 5,000 employees who sell complex products to businesses) to implement world-class lead generation programs. As companies struggle to create quality sales opportunities, they turn to lead generation companies like Find New Customers.

Find New Customers, can certainly help your business dramatically improve the flow of sales-ready leads to salespeople.” Paul Dunay, Buzz Marketing for Technology.

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