Today the US women play for the championship match of the World Cup. Here are a few marketing lessons:
- The team and not the stars matter
Those women play wonderfully well together. Think of the Miami Heat – a team of stars that failed. Team matters.
- Setbacks make you stronger
So many of those young women had setbacks. Seth Godin calls these “The Dip.” Our moms were right “What does not kill you, makes you stronger.”
- Self confidence is all-powerful
Those women believe they will win – with all their hearts. Does your team believe?
- Hard work makes you better
It is clear how hard those young women worked to get to where they are today. Do you have that kind of work ethic? Are you willing to sacrifice untold hours and sweat?
Those are four marketing/life lessons I took from those young ladies. Find New Customers congratulates them on their remarkable run.
What do you think?