Find New Customers “releases” 7 Keys to Lead Scoring Success – a new cheat sheet

B2B Demand Generation | New Marketing Content from Find New Customers The B2B demand generation experts at Find New Customers have released the latest in the highly acclaimed “7 Keys” series. This new content, 7 Keys to Lead Scoring Success, covers one of the most important topics in B2B marketing today. However, there is one… Read More

7 Keys to Lead Scoring Success

B2B Demand Generation | Lead Scoring This will become the next “cheat sheet” from Find New Customers. But unlike past cheat sheets, access will be “invitation only.” Your marketing database is a great company asset, but not all contacts in the database are the same. Some are good leads and some are duds. Lead scoring… Read More

How to Enchant Employees

I read the great book Enchantment by Guy Kawasaki (@guykawasaki). It’s terrific and highly recommended. But since I’ve worked for all types of bosses, and I’ve been a boss, I really enjoyed this part on how to enchant your employees. I suggest you clip this post and hand it to your boss. Chapter 10 –… Read More