B2B Lead Generation | The Power of Buyer Personas
Buyer personas are the foundation of great b2b demand generation programs for one simple reason:
The better you know your buyer, the more effectively you can market to them.
As a service to our fans, we wish to share an announcement:
Find New Customers has partnered with The Buyer Persona Institute to demonstrate how you can create great buyer personas. We plan to record a series of training videos and deliver them to you for free.
Stay tuned. We’ll have much more information soon.
“If more companies listened to (Find New Customers) a lot more would be sold.”