In his weekly B2B marketing show, Jeff Ogden, President of the B2B lead generation company, Find New Customers (http://www.findnewcustomers.com) shares a key marketing take-away using wit and humor. In this episode, he explains how marketers can use people to personify product or company features or competitive advantages.
In addition, a recent study by Demandbase found websites were the #1 source of sales leads – so you cannot afford a lazy website.
Tune in every Friday at 11am ET for a new episode of Laugh and Learn.
“If more companies listened to (Find New Customers) a lot more would be sold.” Dan McDade, Pointclear.