If you don’t ask, the answer is NO


I recently had breakfast with the CEO of the massive ad agency Young and Rubicam and this quote was in the lobby. “If you don’t ask, the answer is no.” I agree 100%.

How did I book the Chief Marketing Officer of GE, Beth Comstock, on Marketing Made Simple TV? The answer is simple. I invited her. I asked.

Beth Comstock GE
Beth Comstock

In fact, I didn’t call Beth or email her.  I simply asked on Twitter and she said “Yes.” And this is a recent photo of her and she is still beautiful!

Thanks Beth!  It was a fun interview. You can watch this interview on YouTube here.

The moral here is simple. Screw up your courage and ask.

What do you think? We love comments and those who share on social media too.

This blog is written by the award-winning marketing expert Jeff Ogden, President of Find New Customers, the nicest company in BtoB marketing today.  To contact Find New Customers, just fill out the form below.

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One thought on “If you don’t ask, the answer is NO

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