The Best White Paper on B2B Demand Generation Ever Written!


How to Find New Customers is the best white paper on BtoB demand generation ever written, and that is the truth. I wrote this a long time ago, and my web site is no longer active.  Sorry. One of the best ways to get more viewers to your LinkedIn profile is by adding a View My… Read More

Jeff Ogden of Find New Customers is one of the Top 50 Marketing Thought Leaders over 50


Jeff Ogden of Find New Customers is an award-winning marketing expert who was recently named one of the Top 50 Marketing Thought Leaders over the age of 50 by Brand Quarterly magazine, which was all over Twitter by @fionavesey and @kenthuffman. Winning this award was a great honor and they gave me this cool image… Read More

One Company I Never Want to Hear from Again Ever


Jeff Ogden of Find New Customers, who’s an award-winning marketing expert who has won the SLMA marketing award three years in a row, soon to be four. Please vote for Jeff Ogden of Find New Customers for the 2014 SLMA marketing award. You have to register for the Sales Lead Management Association, but it’s free and… Read More

The World-Class Network of Jeff Ogden of Find New Customers


One of the most important assets of anyone in marketing today is their network. And I’m proud of my network – for good reason. Please vote for Jeff Ogden of Find New Customers for the SLMA marketing award. You have to register for the Sales Lead Management Association, but it’s free and you vote for… Read More

There’s a Better Way to do Demand Generation – SCORE!


Instead of hiring a “demand generation manager” for your company by looking through resumes, hire Find New Customers to deploy our SCORE demand generation program, which only takes 6 months to complete. Simple, Clear, Optimal Revenue Enhancement, SCORE is a 3 phase proven methodology based on industry best practices.   One example is buyer personas.… Read More

I’m sorry. but I don’t believe you. The Importance of Third Parties.


The problem of disbelief affects many companies.  Think of buying a new car.  Which of these would you trust? Your next door neighbor who owns the model. TV ads Car sales people I bet at least 9 out of 10 people would choose 1.  Yet companies rarely reach out to trusted third parties. That is… Read More

The 5 Most Important Questions Hiring Managers Should Ask – but Don’t


Hiring managers are making a big mistake – they are asking the wrong questions.  Most often they want to know your role and for whom you worked. But that’s the wrong question. For instance, to hire a Demand Generation Manager, they might be looking for someone who did that role for a competitor.  But my… Read More