Advice for Job-Seekers – Go Beyond the Resume!

Life used to be a lot simpler if you were looking for a job.  Just go to LinkedIn, apply for a job and your phone would ring to schedule an interview. Not anymore.  Companies are flooded with resumes and are looking for any excuse to throw some away – including yours and mine.  Despite the… Read More

How Businesses Use Social Media for Recruiting [INFOGRAPHIC]

Erica Swallow of Mashable posted this and with so many out of work (and I was personally featured in the book Get Back to Work Faster), I deemed it important to share – and I LOVE infographics. Thanks Erica. Erica’s bio follows the post. ______ Savvy job seekers have turned to digital and social media… Read More

HOW TO: Manage Your Online Reputation Using SEO

Wacky News of the Week: Manage Your Online Reputation Some of you may know that I was profiled in the book, Get Back to Work Faster, so I know a bit about managing your online presence. For instance, on my Linkedin profile, I have over 35 recommendations from top marketing experts. (By the way, I… Read More

Guest appearances of @fearlesscomp

B2B Lead Generation | Guest appearances We’ve had the good fortune of a lot of guest appearances lately. I want to summarize them here. Did you also know you can hire the Fearless Competitor to speak at your next marketing event? Besides guest articles for,, and lots of other sites, here are… Read More

Do consultants make the best executives?

More and more I see top independent sales and marketing experts taking jobs as VPs of Sales and/or Marketing. What is happening and why? Why are companies hiring people like Nigel Edelshain of Sales2.0 (became VP of Sales and Marketing for TurnTo Networks) and Jep Castelein of LeadSloth (joined Marketo) And why are they better… Read More

How Silicon Valley gets it wrong – by Guy Kawasaki

(Since we fixed the links in here and the message is so important (and brief), we wish to re-run this post.) “The most important thing is that you hire people who complement you and who are better than you in certain areas. Time and again in Silicon Valley, two engineers who are founders of the… Read More

Here’s my idea of “giving back”

Bill Gates and Warren Buffett are giving away billions of dollars. It’s good to have  billions lying around. I don’t have the resources of a Mr. Gates or Mr. Buffett, but in a small way, I’d like to think that I’m making a big difference in two VERY important ways that make me deeply proud. 1.… Read More

How companies miss the boat on experience

The single most common requirement in a job description is industry experience.  If you don’t have banking, backup software, insurance, etc. experience, you need not apply. But in my mind, this is a BIG mistake. Experience Matters Not (or barely) My goal in this blog post is to explore why this is a red herring… Read More

How Jeff Ogden landed a top marketing job

(Update since this was written. I have left this company, A p l i c or. Their CEO at the time decided, without warning, that they needed deep industry experience. He also ripped my white paper for not having enough company and product content. Please note that this white paper became Definitive Guide to Making… Read More