The Awesome Power of Yes in Business and Life

Jeff Ogden, President of Find New Customers, the most Likeable company in B2B marketing today, went to breakfast with David Sable, Global CEO of Y&R in New York City after Jeff did an video interview of David at a Y&R event, which was a lot of fun. David’s now a good friend of mine. One of the… Read More

Meet Your New Chief Marketing Officer, Jeff Ogden

Jeff Ogden, President of Find New Customers is an award-winning marketing expert (see this award which was given to me by @fionavesey and appeared in BrandQuarterly magazine, which she edits) Thank you, Fiona. I was once interested in finding a Chief Marketing Officer job, but not any more. I created a SlideShare presentation to find a job… Read More

Top 10 Guests on Marketing Made Simple TV

Marketing Made Simple TV is the show I created and hosted before I took my huge fall and was divorced and we had great guests on the show, which I want to share with you. The show stared when I did a webinar on marketing with Act-On Software and VP of Marketing David Applebaum loved… Read More

My Review of the book, Enchantment, by Guy Kawasaki

Guy Kawasaki (click on his name to be on of his 1.43 million Twitter followers) was a guest on Marketing Made Simple TV, interviewed by show Creator and Host Jeff Ogden (i’m @fearlesscomp on Twitter and Guy follows me, so you should too.) and I loved this book. Guy also has a new book, The Art of Social… Read More

It’s Good to Be Aligned with a Former Show Guest, Dave Kerpen

Dave Kerpen was a guest of mine on Marketing Made Simple TV and he invited me to become an Ambassador of Likeable Media today. We confirmed it today. Dave now nicely retweets everything I post to all 47,200 of his Twitter followers. And he is one heck of a nice man. What is it worth… Read More

The World-Class Network of Jeff Ogden of Find New Customers

One of the most important assets of anyone in marketing today is their network. And I’m proud of my network – for good reason. Please vote for Jeff Ogden of Find New Customers for the SLMA marketing award. You have to register for the Sales Lead Management Association, but it’s free and you vote for… Read More

The Critical Importance of Marketing Specialization

Why everyone needs to have a specialty, like mine in Marketing The award-winning marketing expert Jeff Ogden is 100% focused on marketing. You should specialize in something too. This story explains why. Recently Jeff Ogden of Find New Customers added a post to LinkedIn and there was a minor typo in my post.  I didn’t… Read More

What makes Jeff Ogden a superb Chief Marketing Officer candidate?

Follow me on Twitter here I like to call resumes the “piss poor predictor of potential performance.”  Too many companies try to make decisions on resumes alone. As one who has personally made hiring mistakes from resumes alone (He had the perfect resume. I hired him and he was a dud.) I learned this lesson… Read More

If you don’t ask, the answer is NO

I recently had breakfast with the CEO of the massive ad agency Young and Rubicam and this quote was in the lobby. “If you don’t ask, the answer is no.” I agree 100%. How did I book the Chief Marketing Officer of GE, Beth Comstock, on Marketing Made Simple TV? The answer is simple. I… Read More

A world-class network from Marketing Made Simple TV and the BMA

Marketing Made Simple TV was an awesome show created and hosted by yours truly.  But it also gave me a world-class network.  Let me share an example. By the way, the domain was “stolen” while I was hospitalized. The domain expired while I was in an induced coma and someone else took it.  Unfortunately,… Read More