How Changing Sales is Impacting Your Business (without your knowledge)


At the nicest B2B marketing company, Find New Customers, we’ve really cranked up marketing. That’s important for smaller businesses in this noisy world of today. And we’re working on a great video clip that will blow away business executives. Stay tuned! Frankly, in our long history, it’s something I’ve never done before. But since my… Read More

In the Content Marketing Kingdom, Third-Party Experts Rule


This blog has a new premium template. What do you think of it? Smart B2B Marketers Look for External Experts Recently, a West Coast software firm hired Jeff Ogden, President of Find New Customers and Creator &  Host of Marketing Made Simple TV – and his world-class network – to write articles to promote their… Read More

Step 3: What you do when a visitor to your website is NOT ready to buy?


The answer: Lead Nurturing. Hey Tampa/St. Petersburg companies: Follow us on Twitter and Connect with Us on LinkedIn is NOT marketing! Set your FREE meeting with this award-winning marketing expert today at http://www.findnewcustomers.com. The definition of lead nurturing is sharing information of value to your prospective buyer, so that you earn his or her trust… Read More

Where do you begin in Content Marketing? Answer: Know your Buyers


Understanding of Buyers comes before Content Marketing (says award-winning marketing expert Jeff Ogden) Hey Tampa/St. Petersburg companies: Follow us on Twitter and Connect with Us on LinkedIn is NOT marketing! Set your FREE meeting with this award-winning marketing expert today at http://www.findnewcustomers.com. Lee Odden asked “What comes first” in (Content Marketing) on Google Plus to promote… Read More

The Importance of Personalization in BtoB Marketing today


Hey Tampa/St. Petersburg companies: Follow us on Twitter and Connect with Us on LinkedIn is NOT marketing! Set your FREE meeting with this award-winning marketing expert today at http://www.findnewcustomers.com. If you want marketing results, you need to personalize the content you send out.  This has been a popular topic on both the Marketo and Hubspot… Read More

How to Attract Prospective Buyers


B2B Lead Generation | How to Attract Prospective Buyers The President of Find New Customers shares a really brief Sllideshare presentation on Simple Ideas to Attract Buyers to your business – including a YouTube introduction. What do you think? We love comments and people who share. Jeff Ogden is President of the B2B lead generation… Read More

How to Prosper Despite a Bad Economy | Insights from How to Find New Customers


B2B Demand Generation | Insights from How to Find New Customers Every day I hear how bad the economy is.  The news is filled with layoffs, store closings, and more and more bad news.  It’s all doom and gloom. Or is it?  Life goes on.  Business gets done and I’m not known as the Fearless… Read More

Top Selling Mistakes According to Buyers (must-watch video)


Do you ever wonder why some of the most innovative businesses in the world FAIL while other mediocre ones succeed? Think about it for a moment. Some attribute success to luck or timing. Others think that success depends on who you know or how well connected you are. But the fact of the matter is business success… Read More

The State of Lead Generation Today (with Jim Dickie of CSO Insights)


B2B Lead Generation | The State of Lead Generation Today (This earlier blog post is mostly updated with current data, but overall, not much has changed. The bottom line: B2B salespeople continue to struggle.) Jim Dickie, Managing Partner of CSO Insights sat down with the Fearless Competitor to share insights and takeaways from their recent… Read More

Buying software is easy. Fixing Lead Generation is hard.


B2B Lead Generation | Buying stuff is easy – fixing problems is hard. If you want to make sales quota in 2012, get started today! Right now! Immediately! SaaS marketing automation products like Marketo, Hubspot, Eloqua and the like are very, very easy to buy. Give them a credit card, they give you a login.… Read More