The Best Marketing TV show is coming back – sooner or later

My TV Show is definitely coming back, but I don’t know when Hey Tampa/St. Petersburg companies: Follow us on Twitter and Connect with Us on LinkedIn is NOT marketing! Set your FREE meeting with this award-winning marketing expert today at The show Marketing Made Simple TV was vastly better than the prior show I… Read More

The State of Lead Generation Today (with Jim Dickie of CSO Insights)

B2B Lead Generation | The State of Lead Generation Today (This earlier blog post is mostly updated with current data, but overall, not much has changed. The bottom line: B2B salespeople continue to struggle.) Jim Dickie, Managing Partner of CSO Insights sat down with the Fearless Competitor to share insights and takeaways from their recent… Read More

B2B Lead Generation: Leads, leads, leads!

B2B Lead Generation: Almost all B2B sellers lack enough quality leads to make quota. Do Salespeople want more leads? Yes, indeed! No matter how talented your sales team may be, or how much you have spent on sales training — there is one key issue to be addressed: How does your company keep the sales… Read More

What’s so different in Fortune "Best Companies to Work For?"

(This post originally ran on 1/13/2006. ) And if you enjoy Fearless Competitor, we also hope you’ll visit the B2B Sales Lounge, the blog we also write on behalf of the Find New Customers client, OneSource. This story is based on an intrepid Fortune reporter who actually worked at four of these and what he… Read More

The state of lead generation today with Jim Dickie of CSO Insights

Jim Dickie, Managing Partner of CSO Insights sat down with the Fearless Competitor to share insights and takeaways from their recent Lead Generation Optimization study in which they surveyed 525 companies.   The data was shocking.  Let me summarize it for you here. CSO Insights has been doing studies for 17 years, so they have… Read More

Ask your toughest questions. Live Q&A with the Fearless Competitor 6/24/09

As businesses struggle to drive revenue in this tough economy, marketing and sales professionals face big challenges. They will soon be able to ask anything they wish of a real expert, the Fearless Competitor. This Wednesday, June 24th, from 9am to 5pm ET, you can Tweet any question you wish to @jeff_ogden with hashtag #fearless… Read More

Measuring impact of social media

Some very interesting data from Laura Ramos of Forrester Research.    It seems that marketers are not practicing what they preach.  I invite you to read Laura’s entire presentation, but here’s a quick snapshot Back on June 3rd 2009, Laura Ramos gave a presentation entitled Engagement: Measuring the Impact of Social Media.  I summurize her… Read More

Insights from How to Find New Customers

Every day I hear how bad the economy is.  The news is filled with layoffs, store closings, and more and more bad news.  In fact, MySpace announced layoffs yesterday.  It’s all doom and gloom. Or is it?  Life goes on.  Business gets done and I’m not known as the Fearless Competitor for nothing.   This… Read More