How I Grew GE by 242% in just 12 months and why my replacement failed


Jeff Ogden, President of Find New Customers once led GE for Business Objects and grew it dramatically in just 12 months. It is Martin Luther King day #MLKday and in his honor for all of my African-American friends, here’s his great quote: “Judge people on the content of their character rather than the color of… Read More

5 Tips for Developing Strong Buyer Personas (via )


Updated with recent news.  B2B Lead Generation | 5 Tips for Developing Strong Buyer Personas Buyer Personas are the foundation of great B2B marketing. (Note: Find New Customers has partnered with the Buyer Persona Institute to create a series of free training videos. Stay tuned.) To create great lead generation campaigns, you start with buyer… Read More