The Marketing Dashboard imperative


B2B Demand Generation | The Marketing Dashboard Imperative Today it’s imperative that marketers have metrics on the results of their marketing spend. Not only does it allow them to prove their value, but it also enables them to refine their allocations of spend as they see results. This is why every company ought to develop… Read More

Find New Customers Fan of the Month – Arthur Germain


B2B Lead Generation | Find New Customers Fan of the Month Each month we recognize a special fan of Find New Customers – someone who demonstrates strong support for our company. This month our fan of the month is none other than Arthur Germain of the Communication Strategy Group. Arthur is an expert in company messaging… Read More