Don’t miss your opportunity to vote for your top three candidates to be among the “50 most influential people in sales lead management” in 2011. Why? Because the Sales Lead Management Association (SLMA) is closing the polls at Midnight Pacific Time (UTC-8) on Wednesday, November 30th. Both members and non-members can vote. So why don’t you click this link to cast your… Read More
Lies, Damned Lies, and Statistics
Don’t believe everything that companies tell you. Very impressive email, HubSpot. You obviously worked hard on it. One small problem – it’s not true. Those numbers are fabricated. Someone outed you in post entitled Lead Generation : How Some Marketing Software Firms Stretch the Truth. Laura Ramos, formerly with Forrester Research and now with Xerox… Read More
How Much Is Too Much?
B2B Demand Generation | Guest Post by Henry Fitzerald As customers, we hate logging into our email and seeing that we’ve received 19 messages in the past three days from Preston’s Dry Cleaners. That’s just not acceptable. But, on the other hand, sometimes we’re looking for info or coupons from our favorite brands and realize… Read More
How to Find Real Talent (Go Beyond the Resume)
Resumes are poor predictors of people performance. “Even the most rigorous interview process and entrance exams can only provide a small snapshot of how a person performs in an organization.” Christopher Collins, Cornell University School of Industrial and Labor Relations. (in an article in the WSJ about how companies try to lure back former employees.) LeadershipIQ found… Read More
Fearless Competitor by Jeff Ogden 